✦ Analytics Workbench

Live GA4 Reporting New project Advanced tools

Create guided project

Project details

Project name

Description

Business objectives (one per line) KPIs (one per line) User journeys (one per line) Target platforms

GA4 Adobe Analytics Tealium iQ Tealium EventStream Google Tag Manager Mapp Intelligence BigQuery

Events

Define the business behavior to measure. No JSON required.

Event 1

Event name

Description

Business purpose

Trigger

Consent required

Parameters

Name

Type

Required

Example

Description